Free & open-source curriculum

Master Salesforce CRM Analytics

From your first dataset to deploying explainable predictions — learn the entire platform across six hands-on modules, with real SAQL and copy-paste examples.

Start learning
  • No sign-up
  • 49 lessons
  • Certification-aligned
sync.connect
Salesforce
Snowflake
CSV
Synced
Combine & sync your sources
49
Lessons
42m
Video
100%
Free & open

The Curriculum

Six modules, one clear path

Start at the top and work down — together they cover the whole pipeline, from raw data to a deployed prediction.

01

CRM Analytics Foundations

What CRM Analytics is, how data becomes a secure dataset, and the building blocks of the platform.

10 lessonsStart module →
02

Setup & User Provisioning

Set up CRM Analytics the right way: provision users, assign licenses and permission sets, and configure the integration and security users.

8 lessonsStart module →
03

Creating Datasets

Get data into CRM Analytics and shape it: upload CSVs, build datasets with Dataset Builder and recipes, master grain and lookups, and combine sources into a final dataset.

10 lessonsStart module →
04

Lenses & Explorations

Explore a dataset without building a dashboard: work the lens/Explorer mode, switch between chart, table, and SAQL, and edit dataset field metadata so every chart inherits the right labels, colors, and formats.

8 lessonsStart module →
05

Designing Dashboards

Craft dashboards people actually use: conditional formatting, date toggles and faceting, image-rich tables, custom tooltips and chart markers, KPI micro charts, and links that carry filters between dashboards.

9 lessonsStart module →
06

Collaboration

Drive adoption with what the license already gives you: sharing, threshold notifications, annotations, exports, self-service exploration, saved views, subscriptions and watchlists, and in-widget onboarding videos.

10 lessonsStart module →

New here?

Begin with Foundations and follow the modules in order for a complete, guided learning path.

How it fits together

From raw data to decisions

Dataset

Learn to bring data together

Lessons walk you through connecting Salesforce, Snowflake, and files; scheduling syncs; and shaping everything into clean datasets with visual recipes.

Learn to explore and visualize

Practice writing SAQL and building lenses, then assemble fast, interactive dashboards with bindings, faceting, and drill-downs — all in your own free org.

72%

Learn to predict what happens next

Follow guided exercises to train explainable Einstein Discovery models and surface predictions and recommendations right where your team works.

Who it's for

Built for every role on the team

Analysts

Go from drag-and-drop reports to building datasets, SAQL, and dashboards that scale.

Admins

Set up the platform, manage security predicates, and roll analytics out safely.

Consultants

Design end-to-end solutions and prep for the certification with confidence.

Beginners

Start from CRM basics — no prior analytics experience required.

FAQ

Questions, answered

Is it really free?

Yes — every lesson is free and open source, with no sign-up required.

Do I need a Salesforce org?

A free Developer Edition org is enough to follow along with every lesson.

Do I need coding experience?

No. We start from CRM basics and introduce SAQL gradually, step by step.

Will this help me get certified?

The curriculum maps to the CRM Analytics & Einstein Discovery Consultant exam topics.

Ready to become a CRM Analytics pro?

Begin the curriculum today — it is free, open, and built to take you all the way to certified.